Are you tired of the pandemic ads yet? I know I am.
Month: April 2020
Certified Optimizer
As of April 16, 2020, I am a “Certified Optimizer”, certified by the industry leader, CXL Institute.
A the end of 2019, I quit my day job to focus on my business full time. The first step of that was to learn Conversion Rate Optimization (CRO).
I’ve done that now.
Everybody is freaking out or in denial, it seems.
Most people I know well enough to talk to regularly are seemingly level-headed about this – they know it’s serious and they know that preventative measures will last months, perhaps even longer.
But prospective clients all seem to think there will be a time in a few weeks when things are back to normal and (only) then we can work together. (Well, not all of them feel this way, but most of them.)
So, here is my list of reasons why they should work with me now, and not later: